My marketing director at IlluminateYA encouraged us to post on Instagram each day in July (whether on our stories or on our feed).
I'd never strayed much beyond posting once a week, so I would now enter new territory.
For 31 days, I posted either on my story or on my feed, about 3 feed pictures per week and 4 stories to cover the rest. Here's what happened in those days:
1. Growth Went Up a Little
Usually, on Instagram, whenever you post, you tend to gain a few more followers, depending on the hashtags used.
It's nothing to write home about, but I did get about 350 new followers in that month. Considering I usually gain about 100 followers a month, that did show posting more helped boost the numbers.
2. Habits Developed
Now, into August 1st, I already posted today.
We can create habits on social media the same way we teach ourselves to brush our teeth twice a day and eat some servings of fruits and vegetables.
I remember my first time sitting in a social media class, gawking at the idea of contributing even once a week on each social platform. Now I've found ways to post or interact each day, to develop a following.
3. You Do Actually Have Something to Say Each Day
When the marketing director told us to post something each day, I got worried. What on earth would I have to contribute for 31 days? I already struggled to come up with weekly content.
To my surprise, I actually did find something to post each day. From meals I enjoyed to spending time with friends, I did manage to find content to make it into at least one story a day.
How about you, writers? Have you gotten more active on a social media platform? If so, what have you observed?